BROADCASTS.com

b'

What\'s going on with over-the-top TV (and why are all the names so confusing)? Light Reading\'s Jeff Baumgartner, Alan Breznick and Kelsey Ziser join Phil Harvey to dig in and decode the silliness. In segment one, we recap what we TV services we all buy at home to make a larger point about how fragmented the market is becoming. In segment two, we discuss all the names for TV and video services that AT&T has trademarked over the years -- and we look back in amusement on AT&T\'s Mlife campaign from nearly 20 years ago. Segment three concludes with Jeff and Alan doing some public service broadcasting and explaining the differences between HBO, HBO Now, HBO Go and HBO Max. Then Kelsey tries her own version of a Mlife-style voiceover touting today\'s OTT TV services and as many old AT&T trademarks as she can remember. Yes, it\'s exactly as silly as it sounds. Enjoy!

Sign up today for the Light Reading newsletter.

Hosted on Acast. See acast.com/privacy for more information.