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b'We all want to make product decisions backed by good data. But you can\\u2019t just A/B test your way to success: Whether you\\u2019re just incubating a new project and starting from zero, or you\\u2019re spinning wheels feeling mired in too much noise, learn how to leverage empathetic design to find and focus on needs your customers care about \\u2013 and build exceptional products. Tom Nguyen, Principal at Adobe and co-creator of Adobe Spark, shares real-world examples and actionable best practices to help you apply constraints, powerful stories, and a growth mindset to align your team and spark success for your organization.'