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b'The publishing business has changed radically with the growth of the Internet.\\xa0 Getting published is much easier than in the past and the growth of social media has changed how books are promoted.
Today\\u2019s guest is Lydia Burdick, an award winning author who has published a number of books that have been embraced by both caregivers and professionals working in the Alzheimer area.\\xa0 Her books can be purchased on amazon.com. Lydia has a Master\\u2019s Degree in Clinical Psychology.\\xa0
By day, her career has been in Human Resources, having been an outplacement consultant with a leading outplacement firm and is currently an executive recruiter.
Join Lydia and Jim in a discussion on the impact the new technology has had in the publishing business and the tools Lydia now uses to promote her books.'