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In this week\'s episode Producer Ben is joined by Genuine X\'s Head of Strategy, Carrie Mahoney to discuss incredible partnerships between wearable technology company Teslasuit\'s CEO/Co-Founder Denis Dybsky and the creative technology agency CEO/Co-Founder Paul Nickease from HeadsUp XR.
\\nWe speak to the guys about how their partnership helped them to deliver the fantastic immersive experience \'Feel the Drive\' in record time. How fitting! They built an immersive experience in which recorded data from Lewis Hamilton\'s suit and car was used to recreate what a driver experienced during qualifying and racing laps. It blew people\'s minds.
\\nThe guys discuss the future of developing immersive technology and demonstrate what can be achieved by this dynamic partnership between, agency and product company.
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\\nHosted by Carrie Mahoney and Ben Toland
\\nProduced and Edited by Ben Toland
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