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Sanjna Parulekar, Salesforce’s Senior Product Marketing Manager for Salesforce Einstein has lived in and around tech her whole life. As both of Sanjna’s parents had careers in tech, Sanjna felt she was destined to follow a similar career path. Fast forward to today when destiny has become reality. Sanjna is currently working with Salesforce Einstein helping to bring to life the influence it has on A.I., CRM, and the world. It comes without surprise that Sanjna is most excited for the future of voice technology, especially considering everything Salesforce is doing with its innovative Einstein Voice Assistant. Sanjna describes the jaw-dropping intricacies of the Einstein Voice Assistant and how it’s going to change the way people do business, view sales, and close deals through the power of A.I. and A.I. personalization.

Key Takeaways:

• Salesforce Einstein and its influence on CRM and A.I. 

• Thinking about your customer’s customer

•  A.I. personalization’s impact

Salesforce and MIT recently teamed up to create a whitepaper exploring what happens when AI meets CRM.

Read: AI Meets CRM: An MIT Tech Review Whitepaper

This podcast is sponsored by Salesforce. Did you know Salesforce isn't just for Sales? Using Salesforce as an Employee Experience Platform helps make every employee across your organization more productive thanks to a common, mobile-first platform for getting work done faster. Find out more at salesforce.com/EmployeeExperience