Increase Your Professional Referrals: Staff-to-staff Training and Marketing

Published: Dec. 16, 2014, 1:25 a.m.

b'Orthodontists may not realize how many referrals come from the staff members of referring offices. Peer-to-peer interaction can significantly increase professional referrals. Training staff of general practices using Invisalign in taking impressions and other areas of practice management can turn non-referring practices into new referring partners.'