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Ted Schilowitz serves as Paramount Pictures' Futurist, as well as an advisor to the University of Nebraska\u2019s Johnny Carson School of Emerging Media Arts. He sees himself as an explorer, with an eye toward storytelling and creativity.\xa0His modern lab rat approach, allows him to experiment with all types of technology and determine what makes it valuable for the future. Brian Ardinger, Inside Outside founder, and Ted discuss the intersection between storytelling and human behavior.\xa0Specifically, they address next-generation screens to create the illusion of reality.\xa0\n\n\nHighlights from the discussion:\n - VR is an emerging process of teaching people about new ways of using more powerful screens in their lives.\xa0\n - People want entertainment when they want it and where they want it. Connecting the screen to your eyes and your brain, something that doesn\u2019t exist yet at scale.\xa0\n - Experiments with VR, AR, and mixed-reality headsets.\xa0Logging hours in experimenting, then bringing back experiences to the studio.\xa0\n - The power is accelerated to create an illusion of things that aren\u2019t real.\xa0There are ethical, safety and truth concerns.\n - Mixed reality or extended reality is the thing to watch.\xa0\n - VR is a multi-level/multi-year evolution. We\u2019ve seen good progress, investment, and predictive analysis.\xa0\n - Viable businesses are enterprise and heavy and light industrial markets.\xa0Things are getting adopted when people use them differently.\xa0\n - Read The Innovators Dilemma by Clayton Christianson.\n - How can people tap into creativity and adaptability? Read Creativity Inc, about Pixar, where story means everything and technology is used in service to the story.\xa0\n\n\nTo find out more or connect, find Ted on Twitter at\xa0@virtualtedfor email him at\xa0ted_schilowitz@paramount.com.\xa0You can also learn more from his\xa0augmented mixed-reality discussion on the\xa0AR Show\xa0or from various articles found online.\xa0\n\n\nIf you liked this episode, you might also enjoy: Ep. 107 - Azeem Azhar, Author of \u201cExponential View\u201d; Ep 106 - Amy Jo Kim, Innovation Consultant and Author of Game Thinking, Ep 80 - Ari Popper w/ SciFutures; and Ep 60 - David Mattin w/ TrendWatching\n\n\nFREE INNOVATION NEWSLETTER\n\n\nGet the latest episodes of the Inside Outside Innovation podcast, in addition to thought leadership in the form of blogs, innovation resources, videos, and invitations to exclusive events. SUBSCRIBE HERE For information regarding your data privacy, visit acast.com/privacy