Product Management in the Software Industry

Published: Sept. 28, 2012, 7 a.m.

Shiva Kommareddi works for Tiger Analytics which provides consulting services in the area of predictive analytics to clients in the Marketing, Merchandising and Supply Chain functions. Prior to Tiger Analytics, Shiva was responsible for product strategy and product management for SAS¿s Enterprise Solutions . During the tenure of this position, he managed a team of more than 50 product managers who were responsible for enterprise solutions in the areas of Risk Management, Customer Intelligence and Performance Management. He was also responsible for industry specific solutions in the retail, telecommunications, banking and insurance industries. Prior to SAS, Shiva worked for i2 Technologies where he handled product marketing for demand management, supply chain management and e-Procurement offerings for retail, CPG and hi-tech manufacturing industries. He has an MBA from the Indian Institute of Management, Bangalore and the University of Pittsburgh.