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b'Why aren\\u2019t your prospects buying? Learn how copywriting can revolutionize your business in today\\u2019s episode of ILoveMarketing.\\xa0 If you\\u2019d like access to the show notes, a direct play link, or the exercise to help you take action on what was discussed, please visit\\xa0http://www.ilovemarketing.com/359. Here\\u2019s a glance at what you\\u2019ll learn from Parris, Richard, and John in this episode:\\xa0 The THREE reasons why people won\\u2019t buy from you. How to get your prospects to believe ANY claim you make. Why Richard thinks the LEFT markets better than the RIGHT.\\xa0 The FOUR things you need to NAIL DOWN to succeed in marketing.\\xa0 The promise John made to himself that changed EVERYTHING.\\xa0 Why 90% of the advertising world HATES John.\\xa0 How to STUN your audience and JOLT them out of their fog.'