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Welcome to Episode 120 of HubShots!\nWelcome to HubShots, APAC\u2019s number 1 HubSpot focused podcast, where we discuss HubSpot tips and tricks, new features, and strategies for growing your marketing results.\n\nThis episode we think through buyer profiles and buyer personas. Plus a bunch of HubSpot tips and tricks.\n\nHubShots, the podcast for marketing managers who use HubSpot, is hosted by Ian Jacob from Search & Be Found and Craig Bailey from XEN Systems.\n\nJoin our WhatsApp group here: https://hubshots.com/whatsapp/\n\nJoin the Facebook group here: https://www.facebook.com/groups/hubshots/\n\nRecorded: Thursday 26 April 2018 | Published: Saturday 05 May 2018\n\nFull show notes available here:\nhttps://hubshots.com/episode-120/