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Diet marketing is a powerful tool and plays on parts of our brain that have been around for a very long time. The idea that getting something amazing for not a heap of effort is basically the biological equivalent of a get rich quick scheme... if it's too good to be true, it probably is! In this conversation we talk about weight loss and how it can be achieved in a long-term way, without having to count calories, weigh yourself or miss out on yummy stuff!\n\nIn this episode we cover:\n - What diet culture is and how it negatively impacts us\n - Where to draw the line between what to eat and what not to eat\n - Why dopamine addiction is leading to a self sabotaging behaviour\n\n***\nJoin the Healthy Mum\u2019s Facebook Group here: https://mattylansdown.com/HealthyMumsFBgroup\n***\n\nWhere to find AMY TSAI\n\nAmy's Website: https://www.fitfierceover40.com/\n\nAmy's Instagram: https://www.instagram.com/fitfierce40/\n\nAmy's FB Community - free for women over 40 to join - https://www.facebook.com/groups/fitfierceover40community\n\nFreebie - 3 Foundational Tools to Make Weight-loss Easy: https://www.fitfierceover40.com/3foundationaltools\n\n--\nHow to Get in Touch with MATTY LANSDOWN \n\nHealthy Mum\u2019s Facebook Group: https://mattylansdown.com/HealthyMumsFBgroup\n\nTake the 10 Day Emotional Eating Challenge: https://mattylansdown.com/take-the-10DayChallenge \n\nSend Matty the word \u2018PROGRAM\u2019 right here to discuss our programs: https://m.me/mattylansdown \n\nJoin our Email list here: https://mattylansdown.com/JointheMailingList \n--\nIntro/Outro track Tropic Love by "Diviners feat. Contacreast"