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Do you feel the outside look of your property is distracting from the experience you want to offer your guests?

Let me give you a few ideas that can improve their first impression.

First impressions last and this is particularly true when it comes to the appearance of a hospitality property.

If the outside area of a property looks run-down or does not look inviting, this has the potential to turn off a large number of guests and discourage them from returning or even staying in the first place.

This can be turned around with some of the simple changes that I will share with you in this episode.


Paving and Parking Surfaces

The paving and parking surfaces outside a hospitality property can take up a large amount of space and these surfaces are often the first thing people notice when they visit. Potholes or dirt parking areas can be a major turnoff so it is why it\u2019s vital to add new paving and parking surfaces if they are currently in a bad condition or don\u2019t exist at all.

Many paving and granite companies have a wide range of different coloured surfaces to choose from. This simple change will dramatically improve the exterior of any property and make it a more welcoming place for visitors.


Property Entrances

Make sure your property entrance is well marked, easy to find and accessible.


All-Weather Paint

Unfortunately, a lot of properties look weather-beaten, but a coat or two of exterior paint can bring them back to life. Painting the walls, doors, windows and other external features will make it look a lot fresher and cleaner, and that will be very important as the guests begin to return.


Clean Windows and Signs

Dried on dirt, glue from old stickers or tape, old posters are very distracting. It doesn\u2019t take a lot of effort if made part of your daily routine. Make sure all your signage is clean and in good shape. Do you feel comfortable dealing with a business that has broken or mouldy signage?

Continue reading if you would like to hear four more ideas to spruce up your properties outside...

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