Netflix, HBO Max and Apple seek out kids’ programming to hang on to subscribers

Published: Feb. 19, 2021, 3:45 p.m.

Streaming services are constantly looking for ways to fight churn, which is when viewers sign up for a service and then drop it after they’ve watched a particular show. Kids’ shows and movies seem to be the most churn-proof content, so streamers are making big investments in that department.