Overrated & Underused: Blogging vs Content Articles

Published: Jan. 20, 2020, midnight

Hosts Jen Jennings and Tom Testa debate “what’s in and what’s not” in the world of healthcare marketing offering fresh takes on some of the most Overrated & Underused promotional tactics. They’ll be joined each episode by Adrienne Stoner who will answer listeners’ questions and provide her unique take on all things healthcare promotion. In their debut episode Jen and Tom explore two often-used, content-based promotional tactics: blogging and contributed articles.

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