Podcasts Technology Healthcare IT Today Interviews Are Webinars Still a Good Marketing Tactic? A Conversation with Sara Strom

Are Webinars Still a Good Marketing Tactic? A Conversation with Sara Strom

Published: Nov. 28, 2022, 2:32 p.m.

For years, webinars have been a fantastic way to increase brand awareness and to generate leads. When the COVID-19 pandemic hit and in-person conferences were not possible, there was an explosion of online educational offerings. Instead of one or two interesting webinars each week, suddenly we were all inundated with dozens of webinars. Are webinars still a good marketing tactic?  

We sat down with Sarah Strom, VP of Marketing at Panda Health to discuss this topic and get her take on what’s working when it comes to B2B healthcare marketing.   

Learn more about Panda Health at: https://panda.health/ 

Find more great healthcare marketing content at: https://www.hitmc.com/