George Resch of Happy Is The New Rich

Published: April 6, 2011, 7 a.m.

b'George is motivated by light bulbs, or light bulb moments, as it turns out. He loves having them himself, but even more so, he loves watching the bulb illuminate over somebody else\\u2019s head as a result of a story, analogy, or the simplification of something very complicated which people seem to grasp when he explains it in his own sweet way.'