#34: Creating Female Workwear with Adequate Pockets: Sarah Greisdorf, Founder of Holdette

Published: Dec. 7, 2020, 1:10 p.m.

Sarah is the Founder of Holdette, an e-commerce brand designing and producing women’s workwear with real pockets. Sarah was also named as one of BostInno’s 25 under 25 in 2020. Topics Covered in the Interview: - Attending an all-girls high school and how that’s shaped her - Her decision to attend BU and major in Computer Science - The problem of women’s pockets being fake or small forcing them to carry their belongings in their hands or a purse - The journey of starting Holdette (and how the company originally started as The Collective - an affiliate marketing newsletter) and pivoted several times to the concept that it is today - creating women’s workwear with adequate pockets - The Back Pocket community, a female membership community, Sarah has created as part of the Holdette brand - Running a business while being a full-time student - Challenges of running a clothing brand - Advice for young, female founders like herself Holdette's mission is to support women from the moment they get dressed in the morning by providing workwear with adequate pockets and offering a community for after you get home from work. Holdette's Website: https://holdette.com/ Holdette's Instagram: https://www.instagram.com/holdette/?hl=en --- Grateful Living Website: http://grateful4living.com/ My Instagram: https://www.instagram.com/aroy81547/?hl=en To Listen on Spotify: https://open.spotify.com/show/3Hn4ttttmbWfVqAhWh4Jhi To Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/id1503185956 YouTube Channel: https://www.youtube.com/channel/UC9Bo0LHtRJJNJBUYIceg27w Patreon: https://www.patreon.com/gratefulliving4