Ep. 199: How Your Nonprofit Can Boost Donor Retention Via Video

Published: Dec. 15, 2021, 11:56 a.m.

b'Your nonprofit organization may struggle with keeping ongoing donors and in the everlasting search of new donors.\\n\\nSound familiar?\\n\\nThis is called donor churn. Most nonprofits churn 55% of donors annually!\\n\\nHoly Smokes! \\n\\nThe thing is, it can cost 50-100% more to get new donors compared to the donations they will give. Yikes!\\n\\nEnter Bonjoro!\\n\\n"Bonjoro is building the world\'s first Customer Delight platform to help great teams build real relationships with their customers at scale."\\n\\nSimply put, Bonjoro is an amazing platform where your nonprofit can easily connect with donors via video. \\n\\nI use Bonjoro and I love it. It\'s been a great way that I have been able to send videos to customers and create a personalized relationship with them. In fact, an epiphany came to me one day where I thought...\\n\\n"OMGEE...This would be excellent for nonprofits to build donor relationships!"\\n\\nClearly I am not the only one who thought this! When I reached out to Bonjoro to have a chat, they pointed me to their amazing nonprofit platform where they do this!\\n\\nJust imagine as soon as a first-time donor gives a donation you get a notification on your phone.\\n\\n\\u2728 You take a super quick video to thank them by name.\\n\\u2728 With a tap of the finger the video would be emailed over to them.\\n\\u2728 All in all, you might have spent two minutes to run a quick thank you video. But the power of that video is HUGE!\\n\\nNo downloading the video to upload somewhere else, to only get rejected by their email because the file is too large. Everything is streamlined.\\n\\nThere are definitely other ways that your nonprofit can use Bonjoro to boost donor retention.\\n\\nWhat Matt Barnett and I discuss to Boost Donor Retention\\n\\u2728How nonprofit organizations can use Bonjoro for fundraising campaigns\\n\\u2728How nonprofit organizations can utilize video for monthly giving\\n\\u2728What Bonjoro is and how to use it\\n\\u2728Why Matt Barnett created Bonjoro\\n\\u2728Why building relationships is vital for nonprofits\\n\\u2728The culture at Bonjoro (and the story behind the bears)\\n\\u2728Bonjoro\'s 1% pledge and why that inspired me\\n\\u2728How to work with virtual teams (I know. Seems random, but so GOOD!)\\n\\u2728How your nonprofit can apply to be considered for a Bonjoro pledge\\n\\nCheck out the full episode and where to find Bonjoro: https://grantwritingandfunding.com/199\\n\\n\\u2728\\U0001f48c Visit www.grantwritingandfunding.com for the Hub Haven Grant Writing Resources \\U0001f48c\\u2728\\n\\n\\U0001f449\\U0001f4b0\\U0001f5a5\\ufe0f Grant Writing Master Course: Get sample grants, logic models, videos, and more. Start to write winning grants! https://grantwritingandfunding.com/grant-writing-master-course/\\n\\n\\U0001f5a5\\ufe0f\\U0001f525 \\U0001f449 Want to get paid to write grants? Join the Freelance Grant Writer Master Course to launch and grow a freelance grant writing business: https://grantwritingandfunding.com/freelance-grant-writer-course/ \\n\\n\\U0001f917\\u2615\\U0001f449 Want to increase funding strategies for your Nonprofit? Join the Nonprofit Strategic Planning Master Course to schedule out your year and to increase diverse funding strategies: https://grantwritingandfunding.com/nonprofit-strategic-planning/\\n\\n\\nThanks for listening!\\nHolly Rustick\\nExpert Grant Writer & Bestselling Author\\nhttps://www.grantwritingandfunding.com/ \\n\\nFavor, please?\\nIf you love this podcast, would you please do me a favor and leave a review on iTunes or your podcast listener?'