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Burt Grant is the owner of Metro Area Sales, lighting representatives in the New York Metro area, and a co-founder of LEDucation. Caroline Rinker is a Principal at O’Blaney Rinker Associates. Despite being competitors in the same market, Burt and Caroline have come together as co-chairs of LEDucation. It kinda feels like we are talking to a couple of NAILD members. Burt and Caroline describe how LEDucation has grown over the past 14 years into a leading education and marketing conference. They think it's the best lighting event in the world while we think it has a good shot at being second to NAILD Innovation. They touch on what kind of professionals attend, how they’ve fared during Covid and what their plans are for returning to an in-person conference in the coming year.