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It’s inevitable that every business will be upgrading their lighting to LED at some point in the future if they haven’t already. Now is the time to get in the door and make your pitch. If you don’t someone else will. There are many ways to get in the door, but it takes dedication, persistence and follow through. Most people can’t dedicate 100% of their time doing that, but there are companies who do just that- 100% of the time. Listen to this episode to find out what it takes to be successful at lead generation.