Trends! Tech adoption & the importance of culture w Matt Klein

Published: May 18, 2020, 11:30 a.m.

Is a trend authentic or merely being propped up by business? David & Joe talk to trend expert Matt Klein about our life on social media, why certain technology gets adopted and others don't, and the importance of culture and psychology in determining where our tech use is headed. Matt Klein studies emergent cultural trends and the interplay of our technology and psychology, helping us make sense of now, next and the future. You can find him on Twitter at @KleinKleinKlein Funny as Tech is a podcast about our messy relationship with technology. Hosted by tech ethicist David Ryan Polgar and comedian Joe Leonardo, the show looks at how emerging technology is altering the human experience. FunnyAsTech.com DavidRyanPolgar.com JoeLeonardo.com Info@FunnyAsTech.com @TechEthicist @ImJoeLeonardo MATT KLEIN Matt Klein is a Director of Strategy at sparks & honey, a cultural consultancy, and a writer at Forbes, analyzing memes and media theory. With experience working alongside organizations including Google, MetLife, Columbia, American Airlines, AB-InBev and Facebook, as well as non-profits and government agencies, he has become a trusted source in identifying cultural change and developing future-proofing business strategies. Distinguished as top talent across Omnicom's 1,500 marketing agencies, Matt's expertise spans verticals and capabilities including marketing strategy, business transformation, trend forecasting, and UX. Hisobservations have been featured in The New York Times, WSJ, The Atlantic, TechCrunch, CNBC, Adweek and Forbes, and my thoughts have been broadcasted by the likes of Richard Branson and Arianna Huffington. https://kleinkleinklein.com/