Census Bureau stands up new team to combat the spread of misinformation

Published: March 30, 2020, 2:54 p.m.

b'Nearly every household in the U.S. has received a request in the mail now to fill out the 2020 Census online. But misinformation online about the census, and about the bureau\\u2019s coronavirus pandemic plans, can hurt those crucial self-response rates. That\\u2019s led the bureau to stand up a Trust & Safety Team and partner with software company Sprinklr to flag and correct misinformation. \\n\\nFor more on this partnership, Federal News Network\\u2019s Jory Heckman spoke with Grad Conn, Sprinklr\\u2019s Chief Experience and Marketing Officer. But first he spoke with the chief of bureau\\u2019s communications directorate Zack Schwartz. \\nLearn more about your ad choices. Visit megaphone.fm/adchoices'