MICRO: Tips and Tricks for Growing, Harvesting, and Selling Microgreens as a Business with Chris Thoreau Episode 2

Published: Nov. 23, 2016, 11 a.m.

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For notes related to this episode visit permaculturevoices.com/growmicrogreens.

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"They weren\'t just buying\\xa0the\\xa0product, they were buying the whole package."

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That\'s how Chris Thoreau was able to go to a farmer\'s market selling one crop. \\xa0Just one. \\xa0Sunflower shoots. \\xa0He was able to go to market with just one crop because he was selling a product that had a great story. \\xa0

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It was a product that was produced hyper-locally and one that was delivered to market via pedal power on a bike.\\xa0

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Since Chris started his microgreen business nearly 10 years ago he has grown the business into one that has multiple employees and one that will do over $200,000 in sales in 2016.

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If you want grow microgreens commercially, listen to today\'s episode. \\xa0You\'ll see how important it is to systemize your production and constantly record and analyze your results. \\xa0

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It\'s the constant testing, analyze and adaptation that has made Chris\' business hugely successful. \\xa0

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I think that you will really get a lot out of this interview.

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You\'ll learn how Chris introduced a brand new crop to his market. \\xa0How he priced that product. \\xa0

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And how and why he thinks about new products to sell.

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There\'s a lot of in depth applicable business content in here for the experienced growers. \\xa0And for the beginners you will learn what Chris suggests for some good crops to grow\\xa0

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There\'s a lot in this one and at it\'s core this interview focuses heavily on core success principles - relentless testing and experimentation, constant record keeping and analysis, and knowing what to focus on. \\xa0

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Let\'s get into it Tips and Tricks for Growing, Harvesting, and Selling Microgreens as a Business\\xa0with Chris Thoreau...

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For notes related to this episode visit permaculturevoices.com/growmicrogreens.

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