GenNext 2022: Eben Gewers

Published: Sept. 8, 2022, 7 a.m.

b'The Sunday Times GenNext event in partnership with Yellowwood, now in its 18th year, is the leading annual youth brand preference and consumer behaviour event. Join Lebang Kgosana - in conversation with Head of Advertising and sales at Arena Holdings, Eben Gewers - as they discuss youth marketing and the evolution and growth of the project since its infancy.'