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Cheryl Cheng, Founder and CEO of Vive Collective, discusses the unique business model of their investment platform, which focuses on digital health and health tech addressing large problems in healthcare, such as chronic conditions and complex workflows. Cheryl emphasizes the need for seamless integration of digital health solutions into existing healthcare systems and the importance of user interface. While excited about the potential of AI and robotics in healthcare, Cheryl highlights the need to include humans in decision-making while leveraging technology to improve access and quality of care.

Cheryl explains, "We're excited to have launched this investment platform a couple of years ago, and the thesis behind it is to be very flexible in the type of capital we can deploy in the types of businesses we can invest in and build. However, they all need to stay within digital health and health tech. The idea was to give us the flexibility to add value to companies along their lifecycle. We can be a continuous investor, roll up our sleeves as former operators, and help founders build their businesses and grow organically and inorganically."

"I would say, 8 to 10 years, there has been the rise of digital health and health tech, which is more of a hybrid model for incorporating technology to facilitate or augment the delivery of care. As we all know, through COVID and the pandemic, telemedicine took off. And so there's now a new category that didn't exist, say, 20, 30 years ago. There have always been biotech and medical device investors."

"There is this, I would say, interdisciplinary investment category that is relatively new. You see a hybrid of traditional healthcare investors moving into it, as well as traditional tech investors moving into it. Our team is unique in that we have previous digital health investing experience and digital health building experience through product manufacturing, etc."

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