Electric Runway Episode 31: Zayn Jaffer of Best Buy- The Consumer Electronics Store of the Future

Published: Aug. 19, 2016, 6:36 p.m.

b'As we begin to wear our technology, consumer electronic stores are starting to look more like department stores, with retail space dedicated to fitness trackers, smart jewelry, and (in some cases) even apparel. Here to talk about the future of the consumer electronics store\\u2014and how companies like Best Buy are brushing up against wearables and fashion\\u2014is Zayn Jaffer, the Director of Emerging Business at Best Buy Canada.'