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b"Selecting an MDM vendor can be a daunting task, unless you have an insider showing you the way. That's exactly what Andy Hayler does in this episode of The Learning Curve. The former founder of MDM stalwart Kalido, Andy is now an independent analyst, using his inside knowledge of the industry to help clients navigate the increasingly complex waters of Master Data Management. Tune into this Webcast to hear Andy take the guesswork and uncertainty out of the vendor selection process. He'll outline his structured process for product evaluation, which includes technical, commercial and functional criteria. This Webcast offers a preview of Andy's full-length course at eLearningCurve.com. The in-depth workshop offers a framework that describes the model of an ideal MDM product. The framework and the process, when combined with a survey of the MDM market, positions you to quickly create a short-list of vendors and then to conduct a detailed evaluation of short-listed products."