Embracing The Challenges Of Female Entrepreneurship & Breaking Into Saturated Markets With Bassima Mroue, Co-Founder & CEO Of SkinTe

Published: May 29, 2023, 10 a.m.

b'There\\u2019s nothing that inspires me more than hearing a female founder\\u2019s story and getting real with them about their entrepreneurial journey. Bassima Mroue, co-founder and CEO of SkinTe\\u0304, joins me on this episode to talk all about how she and her two co-founders launched the first-ever collagen sparkling tea and continue to make waves in the beverage industry with their products.\\xa0\\nBassima shares the initial vision and strategy behind SkinT\\u0113 and how she navigated the unexpected pivots along the way. We also get into the reality of raising capital as a woman and how she learned to fall in love with challenges. Plus, she gives advice to anyone who is facing self-doubt or contemplating quitting, something I know I\\u2019m going to be replaying again and again when I need a reminder to keep going.\\xa0\\n\\n\\nIN THIS EPISODE, WE TALK ABOUT:\\n\\nWhere the idea for SkinTe\\u0304 came from\\xa0\\n\\nHow Bassima and her team got SkinTe\\u0304 into 6,500+ stores nationwide in four years\\xa0\\n\\nFiguring out how and when to start paying yourself a salary\\xa0\\n\\nWays to harness your sensitivity and make it your superpower\\xa0\\n\\nDeveloping a healthy relationship with challenge\\xa0\\n\\nChallenging the myth that starting a business means you have to sacrifice self-care\\xa0\\n\\n\\n\\n\\nRESOURCES\\n\\n\\n\\nDM me the word POWER to get our Power 9 prompts!\\xa0\\n\\nSign up for The Spritz newsletter at litepink.com!\\n\\nText DAILY to 310-496-8363 for daily manifesting affirmations and journal prompts.\\xa0\\n\\n\\nCONNECT WITH BASSIMA\\nShop SkinTe\\u0304:\\n\\nskinte.com\\xa0\\nFollow SkinTe\\u0304:\\n\\n@skinte\\xa0\\nFollow Bassima: @bassimamroue\\xa0\\n\\nCONNECT WITH LORI\\nFollow me: @loriharder\\nFollow Lite Pink: @drinklitepink\\nFollow Earn Your Happy: @earnyourhappy\\nFollow Girlfriends & Business: @girlfriendsandbusiness\\nListen to Girlfriends & Business'