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b'In This Episode You Will Learn About:\\n Why speeding up the sales process won\\u2019t work\\n Building a nurturing sequence\\n Creating a manual exchange\\n \\xa0\\n Resources:\\n Join our Fastermind by texting the word \\u201cFASTER\\u201d to 310-421-0416\\n Text \\u201cPODCAST\\u201d to 310-496-8363 to get your questions answered on our Q&A segment or get coached on the show!\\n \\xa0\\n Show Notes:\\n Let\\u2019s talk about something that\\u2019s going to help you make more sales. If you own (or aspire to own) a business, if you want to make more money, if you sell anything (and even if you have a job), this advice is for you.\\n The number one problem we\\u2019re seeing people run into in their business is missed launch goals, missed sales goals, or just a complete lack of sales. When we dissect each of these scenarios with our coaching clients, what we\\u2019re seeing is this: people are rushing the process. They don\\u2019t spend time developing relationships with their audience. There are two ways you can nurture your audience and slow down your process to turn each \\u201cno\\u201d into a \\u201cyes\\u201d.\\n Build a nurturing sequence. Start with \\u201cnice to meet you\\u201d and lead people into a list that you own \\u2013 typically an email or text list. Doing that requires them to agree to open up a relationship with you, but that\\u2019s just where the work begins. Now you have to earn their trust and develop the relationship. Give them so much value that eventually they\\u2019ll realize if this is what you\\u2019re giving away for free, what you have behind the paywall must definitely be worth it.\\n Or you could create a manual exchange. Make sure you show up consistently enough, with enough value in between \\u201cnice to meet you\\u201d and \\u201cwould you buy my product?\\u201d by creating a private group. You can do this through Clubhouse, by hosting a weekly Zoom call, or Instagram and Facebook Live. When you nurture your audience regularly and recognize them, they will go along with whatever you do.\\n You may say, \\u201cI\\u2019m already doing all of this!\\u201d and that may be true, but if you aren\\u2019t seeing the results you want yet, you\\u2019re probably still going too fast. Remain patient and recognize that the marketing game is going to require more from you every day. Give people what they want and need and they will come to trust you. And when they do, that\\u2019s when you\\u2019ll get the \\u201cyes\\u201d you\\u2019re looking for.'