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Today we talk about an E-commerce business that we bought, with the intention of giving you a real life look at the details and the process. We tell you what the net earnings were when we bought it, and what multiple of net earnings we bought it for. We compare the current worth of the business to what it was when we bought it, showing that so far we have created $800k in equity by increasing the value of the company, in addition to the earnings from the business. We talk about what we did to make that growth happen. Some of these things include investing in marketing, introducing new, easy up-sale products, and expanding our distribution. We conclude by talking about the advantages of buying and growing businesses, and how your breakthrough opportunity is within your grasp.

-Background on E-commerce Business 1:22
-Breakdown of the Math -- How Much The Company Has Grown 7:00
-How To Make That Growth Happen 11:07
-Finding Greater Fulfillment and Profit Through Owning Business 18:32

“You could literally find a business for sale in the next month, and you could close on it two months after that. Three months from now, you could be out of the corporate thing that’s unfulfilling to you, in a business that YOU OWN, that I promise you, by definition, then becomes fulfilling, and you reap all the rewards.” 18:50