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b'2015 Developing Perspective t-shirts\\nMy WatchKit Apps\\nRelease Notes Conference\\n\\n\\n\\nIn some ways this week\\u2019s episode is a follow up to last week\\u2019s show about hustle. All that thinking about the role that asking for money plays in my business got me to thinking about some of the complications that being the face of your business carries. When you are an independent business owner your own personal brand becomes the brand of your products. This can be awesome but also makes certain parts of promotion and discourse more complicated.'