We've always said that beer isn't just about the beer; it's about the people. This mantra holds true when it's really not about the beer, but hard kombucha instead. To be exact, Hooch Booch Kombucha. And the tough as nails yoga chick that created it.
We first met Anna Zesbaugh, the founder of Hooch Booch, during a canning day at Woods Boss Brewing Company in Denver. We just assumed she was just another volunteer seeking out some fresh-off-the-canning-line beers in exchange for some free labor. Doing what we normally do when we volunteer to help on the canning line - besides drinking beer - we started a conversation with Anna, expecting a story similar to ours - we love beer, so we help can it.
Turns out, Anna was there doing some serious research. Furloughed during the pandemic, like so many others, she began wondering what she should do. Get back into events planning or create an event of a lifetime for herself? Thankfully, for hard kombucha lovers, she chose the latter.
This is her story of starting a business from scratch while still remaining true to her yoga and travel lover self. We talk about the story behind Hooch Booch, but we also talk about how she decided to start a business during a pandemic and how she funded it. We can never get enough talk about travel, and with Anna hightailing it to Alaska for a yoga retreat, you know there's conversations centering around that, as well.
The Craft Beer Travel & Adventure Podcast is hosted by Living a Stout Life, where we share stories, community, and resources for all your craft beer travel and adventure lifestyle needs.
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To Anna! Your attitude and smile are infectious! In times like today, those are the types of infections we really need. It was so great chatting with you about all the things. We learned a lot about kombucha, yoga, and Alaska. The interesting array of topics we get from our guests is one of the best things about being a podcaster. Can't wait to meet you on the canning line again, drinking your kombucha straight off the canning line! Until then, cheers, and may your Hooch Booch fly off the shelves!