Conversations With Dez - with Sarita Rao, President of Integrated & Partner Solutions, AT&T Business

Published: March 7, 2022, 10:49 a.m.

b'I caught up with Sarita Rao, President of Integrated & Partner Solutions at AT&T Business, to talk about her new role, and the always-changing, ever-evolving technology ecosystem.\\n\\nLast time I spoke with Sarita back in April 2019 at the RSA security conference in San Francisco, she was in a very different role, so we kicked off with Sarita giving us a brief outline of her current role, one she\\u2019s held for over a year now as President, Integrated & Partner Solutions for AT&T Business, and some of the key focus areas the role entails.\\n\\nWe then discuss 5G and the amazing applications it has and will bring us, and in particular how 5G is just part of the bigger picture.\\n\\nSarita shares her thoughts around why business leaders need to be looking at the whole ecosystem of Devices, IoT sensors, cloud-based solutions, all the way through to edge computing, and how all of these components are part of the \\u201ctech ecosystem\\u201d puzzle.\\n\\nWe delve into what the phrase \\u201ctech ecosystem\\u201d means in Saritas\\u2019 world, and what the essential components of that ecosystem actually are.\\n\\nSarita also shares where she see parts of this particular ecosystem being overlooked, and what are business leaders missing in her view.\\n\\nI also ask Sarita how can business leaders should go about getting into the mindset of thinking about this ecosystem, rather than individual technologies, and how do the can get out of what in effect is often akin to having tunnel vision.\\n\\nWe then look at how business leaders can ensure all the moving parts in their ecosystem will work together.\\n\\nWe also talk about some of the business applications that this \\u201ctech ecosystem\\u201d Sarita speaks of now makes possible, such as Virtual Reality aka VR, and Augmented Reality aka AR, which are often see as being \\u201cjust a few years away\\u201d it seems like, and yet we\\u2019re already seeing more uptake now than ever, so I ask Sarita \\u201cis this the year this tech finally comes of age?\\u201d.\\n\\nSarita goes on to share some examples of applications for VR and AR she and her team are seeing currently, such as enhancing customer experience aka CX, through to on-the-job training and many exciting innovations in between.\\n\\nFurther to that, Sarita delves into what technologies do businesses need to take advantage of VR and AR.\\n\\nAnd finally, we wrap up with what Sarita sharing her views on what she and her team are seeing in the tech ecosystem, and what trends businesses should be focused on for a more successful 2022.\\n\\nTune in now for all of these amazing topics and more.\\n\\nThis podcast was made in partnership with AT&T Business.\\n\\nFor more information visit:\\n\\nAT&T Business website: bit.ly/attbusiness\\u200b'