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How Mobility is Unifying the Physical and DIgital Retail Experience
The dynamic between online, mobile and traditional brick and mortar stores is changing - there is a significant movement towards an omni-channel landscape driven by mobility. It's creating a purchase journey blended with a mix of physical and digital actions where the retailers can get even closer to the customer.
In this episode, Cisco's Rachael McBrearty and Doug Stephens, one of the world’s foremost retail industry futurists discuss how mobility fits into an omnichannel retail experience and what this means for the future of retail and other industries. Be sure to join the conversation, #FutureOfMobility.