ComNet22 The Comms Long Game: How The USWNT Won Their Fight For Equal Pay

Published: Oct. 27, 2022, 7:39 p.m.

b'Join us for a keynote conversation focused on communications lessons learned from the US Women\\u2019s National Soccer team\\u2019s landmark effort to achieve equal pay. The team\\u2019s work made clear how plain communications can be a powerful tool to create impact by building broad alliances and reshaping culture \\u2014 and consequently, policy; as well as the need for patience and persistence \\u2014 because communications change work is a long game.'