Event Cinema to the Rescue (of Movie Theatres)

Published: July 17, 2020, midnight

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We take a look at the role of Event Cinema as a key part of the vital process of content programming as cinemas reopen. With no new releases for exhibitors to play (yet) alternative content covering live theatre, music events, comedy and sports has a huge opportunity to entertain audiences.  We speak with Event Cinema Association (ECA) Managing Director Grainne Peat, who has a meaty update on the ECA\'s activity over the last few months. Plus we are joined by guests Marc Allenby, CEO of Trafalgar Releasing, and Bernadette McCabe, Executive VP for Spotlight Cinema Networks.

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Register to attend a future CJ Cinema Summit or catch up on past sessions here:

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https://www.cjcinemasummit.com/

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Produced by The Big Picture, Celluloid Junkie and Filmgrail

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