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Organizations are adopting ECM (Enterprise Content Management) systems to handle the deluge of different types of content coming from many different sources. How successful are they at getting a handle on all that content, and when successful, have they figured out ways of leveraging it all as an asset to increase ROI instead of just passively storing it?
Guest 1: Melissa Webster, Program Vice President, Content & Digital Media Technologies, IDC
Guest Bio: https://www.ciotalknetwork.com/contributor/melissa-webster/
Guest 2: Carl Kessler, Vice President, Worldwide Development, IBM
Guest Bio: https://www.ciotalknetwork.com/contributor/carl-kessler/
More on this Episode: https://www.ciotalknetwork.com/exploiting-ecm-to-maximize-roi/
More on Leadership: https://www.ciotalknetwork.com/topics/leadership/
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