Episode 08: How Chinese internet celebrities are taking over e-commerce with Dannie Li

Published: June 8, 2017, 3:28 p.m.

John and Matthew talk with Dannie Li, an analyst at China Tech Insights, about China's internet celebrities, including: Differences between wanghong (\u7f51\u7ea2) and KOLs/influencers A brief history of the wanghong industry Why they've become so popular (hint: Taobao ain't that easy) Links Dannie Li: Fashion Influencers in China: a new force for retail Eva Yoo: 6 things you didn't know about Taobao live streaming Yue Wang: Superstar Influencers: China's Internet Celebrities At Heart Of Alibaba's Growth How to leave an iTunes review Hosts John Artman,\xa0@knowsnothing,\xa0TechNode Matthew Brennan,\xa0@MattyBGoooner,\xa0ChinaChannel \xa0 \xa0 Podcast information iTunes RSS feed Music: "Theme from Penguins on Parade" by\xa0Lee Rosevere,\xa0Music for Podcasts 3 \xa0 China Tech Talk is a\xa0TechNode\xa0x\xa0ChinaChannel\xa0co-production