Social Selling at the Tipping Point

Published: July 25, 2017, 7 a.m.

b'The buzz: \\u201c79% of sales people that use social media outsell their peers\\u201d [Forbes]. Social selling is at a tipping point, \\u201cthat magic moment when an idea, trend, or social behavior crosses a threshold, tips, spreads like wildfire\\u201d (Malcolm Gladwell).'