Brand Marketing in a Post-Pandemic World

Published: Aug. 10, 2021, 7 a.m.

b'The Buzz 1: \\u201cA brand is no longer what we tell the consumer it is -- it is what consumers tell each other it is.\\u201d (Scott Cook, Intuit co-founder)\\n\\nThe Buzz 2: \\u201cYour brand is the single most important investment you can make in your business.'