Podcasts Technology Caroline's Marketing Podcast The Magic of Storytelling in Content Marketing

The Magic of Storytelling in Content Marketing

Published: March 25, 2019, 2:27 a.m.

b'In this episode, Caroline discusses the keys to storytelling in your content marketing strategy.\\n\\nContently - Joe Lazauskas\\nhttps://contently.com/2018/01/05/4-elements-great-storytelling/\\n\\nStories make us remember\\nNeurons that fire at the same time\\nContent marketing works because our brains are programmed for stories.\\n\\t1. Relatability\\n\\t2. Novelty\\n\\t3. Fluency\\n\\t4. Tension\\n\\nBring someone in through relatability'