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E04: Carving out your niche in the Cannabis Industry...with Grannie Smith Organix.
b'On this episode of Cannabis Business Minds, we talk about the importance of carving out your niche in the Cannabis Industry. As the industry moves toward the cannabis consumer, understanding the different target customers is essential to building a strong brand. Co-founded by mother-son duo, Debbie and Trevor Smith, from Grannie Smith Organix discuss how they carved at a very specific niche.'