BROADCASTS.com

b'Blending traditional and digital media sounds like a great way to get the best of both worlds and the biggest bang for your marketing budget.But how do you do that? Especially when all the hype is about TikTok and click this and click that. Well, buckle your seat belt because today\\u2019s guest has some answers for you.What You\\u2019ll Discover About Blending Traditional and Digital Media:*\\xa0Clarity about the different media categories.*\\xa0The advantage of blending traditional and digital media.*\\xa0How small businesses with limited budgets can target their spending when blending traditional and digital media.*\\xa0Key questions to ask when selecting an agency to partner with when developing a media strategy.*\\xa0How to know if your marketing strategy is effective.*\\xa0And MUCH more.Guest: Mary Ann Pruitt\\xa0Mary Ann Pruitt is the CEO and President at\\xa0Mosaic Media, a collection of media buying experts and creative strategists who negotiate, purchase, and monitor advertising space and airtime.\\xa0Mary Ann started her career in media by working as a senior sales executive for some of the nation\\u2019s largest media outlets. After discovering her talent and love for all things media strategy, she founded Mosaic as a way to provide niche expert experience to agencies and marketing departments across the country.Her hard work and savvy strategy skills have led Mosaic to year-over-year growth, and has expanded her impact as an industry leader in all things traditional, digital, and everything in between. Reflecting this is a 2020 award from Cynopsis Media naming her as a\\xa0Top Woman in Media.Mary Ann has helped develop effective marketing strategies for agencies of all sizes, small businesses, service businesses, private educational institutions and legal and professional services businesses along with many others.\\xa0She is passionate about passing on the experience that she has gained onto eager professionals looking for actionable marketing tips.Related Resources:If you liked this interview, you might also enjoy our other\\xa0Marketing\\xa0episodes.Contact Mary Ann and connect with her on\\xa0LinkedIn,\\xa0Facebook, and\\xa0Twitter.Also visit\\xa0Mosaic Media\\u2019s website.\\u2665\\xa0Share this episode with someone you think will benefit from it.\\xa0\\u2665\\u2665\\xa0Leave a review at\\xa0Lovethepodcast.com/BusinessConfidential\\xa0\\u2665
'