Podcasts Other Brian Pasch Podcast Auto Dealers Need To Rethink Their SEM Keyword Strategies

Auto Dealers Need To Rethink Their SEM Keyword Strategies

Published: Feb. 25, 2019, 11 a.m.

In this podcast I share some of my recent observations into keyword bidding and landing page strategies used by dealers. To eliminate waste in our marketing budgets, we have to stop paying the Google Fear Tax and start to inspect the engagement we get from specific keyword strategies. If you want to get the training you need to inspect your marketing investments, I suggest that you register for the 10th Annual Digital Marketing Strategies Conference (DMSC) May 19-21st.