Ep. 81 4 Keys to Virtual Marketing Within the Public Sector

Published: July 27, 2020, 5 a.m.

Before the pandemic, IT consultants were able to connect with public sector organizations in person at events. Those events claimed the majority of our marketing efforts and budgets.

Now, how do we still offer the service the public sector has come to know and expect?

Keri sits down with Dell Technologies director of North America public sector marketing, Milo Speranzo. The two discuss:

-The keys to virtual marketing in the public sector

-Why partners should be focusing on stimulus dollar spend long after the pandemic

-Why it’s important to act as a consultant and not a salesperson especially in today’s environment

Discover how Ingram Micro supports marketing to the public sector.

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