Ep. 125 Recurring Revenue and Why It’s a Must | Cisco Series

Published: Oct. 27, 2020, 5 a.m.

Churn is the #1 factor that will cause a recurring revenue model to fail.

Unlock the greatest way to forecast future cash flow and budgets with a hybrid recurring revenue model.

In this episode of B2B Tech Talk, Keri Roberts interviews Patrick Dempsey, Distribution Services and Software Manager at Cisco, Nicole Dziedzic, Senior Vendor Business Manager for Cisco at Ingram Micro, and Chris Blackwell, Partner Success Executive at Ingram Micro, about why this model is so essential for partners.

They talked about:

  • The shift to subscription models
  • How recurring revenue helps with long-term business
  • Hybrid models and available resources

"A recurring revenue model is a business model that enables a business to have more predictable revenue streams.” — Nicole Dziedzic

Learn about recurring revenue at Cisco Virtual Learning or through your Ingram Micro team.

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