38. Say Goodbye to the Line Between Consumer and Business Solutions w/ Craig Birmingham

Published: Feb. 12, 2020, 5 a.m.

As more and more millennials and Gen Zs enter the workforce, the expectation of modern technology in the workplace is growing. Today’s employees expect the same quality of tech at work as they have at home, which means the line between business and consumer solutions will continue to disintegrate.

In this episode of B2B Tech Talk, live from the U.S. Sales Kickoff, guest host James Carbary of Sweet Fish Media speaks with Ingram Micro’s VP of business and consumer solutions, Craig Birmingham.

James and Craig discuss:

  • The main reasons why the line between consumer and business solutions is disappearing
  • How partners are impacted by the consolidation of business and consumer needs
  • How consistent collaboration between Ingram Micro and its partners is a win-win situation

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Sponsored by Ingram Micro President’s Club and Ingram Micro Financial Solutions.

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