b'Standards and regulations for export companies are multiplying, and for a small company the challenge of complying can be daunting. To counter that, the International Trade Center\\u2014or ITC\\u2014focuses on guiding export-oriented small and medium-sized enterprises or SMEs to export markets.\\n\\nRead the transcript\\nhttp://bit.ly/2tj6oIG\\n\\nWatch the whole presentation: https://www.youtube.com/watch?v=bvOw9efepRE&t=271s'