633: Matt Wheeler on the POWER behind data

Published: Sept. 17, 2015, 10 p.m.

Matt was the 3rd team member at Forward Internet Group, helping take it from a startup to a portfolio spending $100 million a year on Google Adwords. As an expert technical marketer, he helped develop software that gave his clients an unfair edge over the competition. His latest startup, DriftRock, helps brands reach more customers using the power of data.