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We enter the wayback machine and revisit the subject of Acquired\\u2019s second ever episode, Facebook\\u2019s bombshell 2012 acquisition of Instagram \\u2014 this time with the help of then-Facebook executive Emily White, who moved over post-acquisition to become Instagram\\u2019s first business head. Together with Kevin and Mike, Emily helped build Instagram\'s business model, which today accounts for nearly 1/4 of all of Facebook\\u2019s revenue. Is this still Acquired\\u2019s canonical A+ with an extra 3.5 years of hindsight? Spoiler alert: yes.
Sponsors:
Vanta: https://bit.ly/acquiredvanta
Crusoe: https://bit.ly/acquiredcrusoe
Modern Treasury: https://bit.ly/acquiredmoderntreasury
Carve Outs: